The Art behind the label

With the amount of care and attention given to creating Tarara’s elegant wines, it was decided that it is equally important to make the extra effort to adorn each bottle with a beautiful label. The owner’s daughter, artist Martha Hubert, helps make that happen.

San Francisco-based, Martha returns to Tarara several times a year to paint. Just like the art of crafting elegantly balanced wines, Martha’s work is, too, about balance...the relationship between color, balance and light.

“My inspiration comes from many directions, including nature, architecture and the spiritual. I find pleasure in the simplicity of sparse elements arranged with playfulness and meticulously embellished”, says Martha. Creating art gives Martha the opportunity to produce a realm that can be interpreted in many ways, like the elegant wine found in the wine bottles her art graces.

Many of Martha’s creations may be purchased at the winery’s tasting room, The Bacchus Gallery, and have graced Tarara’s wine labels since the winery’s inception.